Efficiently discover market insights with Finder. This guide is designed to help you become proficient in concept-based searches, a feature that enables exploration of both company names and their concepts. Whether you're seeking specific businesses or exploring industry trends, this article equips you with the skills to navigate Cyndx Finder with ease.
Using the right concepts: Efficiently utilize Cyndx Finder by understanding how companies express their identity. This feature allows you to align your search criteria with how businesses describe themselves, enhancing the accuracy of your searches. For a deeper dive, watch our Finder Concepts Webinar for additional insights.
Understanding company identities: Before initiating concept searches, grasp how companies express their identity. This foundational knowledge ensures your concept searches align seamlessly with businesses' self-descriptions, refining the accuracy of your results. Cyndx Finder’s free text search is enhanced by its ability to identify not only industries but also nuanced company identities. This means it can discern between companies with similar names or keywords by understanding context, industry verticals, and specific business models.
Stringing together two or more concepts, or combining with companies: When looking for companies at the intersection of multiple fields (e.g., "fintech" and "blockchain"), you can string concepts together in a single search. This allows you to find companies that operate in overlapping sectors, making it easier to discover niche or emerging players. You can also combine concepts with specific company names if you're analyzing competitors or potential partners within specific sectors.
Also, trying searching company + concept, to center searches on similar companies, with a focus on an operational aspect of what a company does. Example: Uber + food delivery
See: Start a Search
Difference Between Company and Concept Search:
Company Search: Directly explore specific businesses by searching for by their names or website. Evaluate similar companies based on the full array of what they do operationally according to their profiles, products, and services with a targeted approach.
Concept Search: Cyndx Finder allows you to use free text search. For example, if you’re searching for “growth-stage tech companies in California” in a database, a free text search would look for matches in various fields—like company descriptions, locations, funding rounds, and keywords—rather than just one specific category.
Company + Concept Search: Discover relevant companies based on similarity to one or more company, with a weighted emphasis on specific operational aspects.
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Navigating Cyndx Finder:
Access Cyndx Finder: Log in to your Cyndx account.
Understanding company descriptions: Initiate a search based on a specific concept or company name.
String together concepts: Refine your search by combining two or more concepts seamlessly.
Company vs. Concept search: Choose between searching for specific companies or exploring broader themes.
Mastering concept-based searches on Cyndx Finder empowers you to discover opportunities with precision.
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Related Articles
Related articles: Finder Concepts Webinar | Mapping market landscapes | Search with multiple inputs